Implement online marketing campaigns to drive new leads and trials, including email marketing, newsletters, SEM (paid search), social media, mobile. Manage current and new email marketing programs, with emphasis on testing to optimize the effectiveness of campaigns. Execute day-to-day management of SEM campaigns, pushing to drive new leads at an effective cost. Manage updates to corporate website to increase overall website effectiveness and SEO. Review, analyze, and interpret data; provide actionable recommendations to improve online marketing performance. Analyze campaigns, web metric trends and provide fast, accurate reports to improve and/or add functionality in order to gain the best ROI for the organization.

Team Managing/Supporting Managing People Assigning Work to the Team Members Dealing with International Clients. Identifying area of growth to explore business in other countries. Client communication New Recommendations/Suggestions on the Project Pay Per click, Website Solution, Google Local Listing, Search Engine Optimization (On Page &Off Page), Social Media Optimization (SMO), keywords research and understanding search engine behaviours, etc. Operational strategies like Keyword research, Competition analysis, Site analysis, Web Marketing. Develop and deliver progress reports, proposals, requirements documentation, and presentations. Recommend search engine optimization (SEO) refinements to continually maximize the customer web presence Identify and resolve issues and conflicts within the team. Draft and submit budget proposals, and recommend subsequent budget changes where necessary. Develop best practices and tools for project execution and management.

Management, Marketing and IT

Management, Marketing and IT